In keeping with the latest trends implemented in the field of Recruiting, it is only fair that the job specs created are perfect, if one is to achieve optimum results on social platforms. In order to achieve the best results, there is a need, “To create Perfect Job Posts on Social Platforms.” Since Recruitment is conducted on a large scale via social media due to its various advantages the job specs too need to be in accordance with the changing trends.
When writing Job Specs whether for Newspapers or Social Media platforms there are certain aspects that one needs to keep in mind, especially for online Job Ads. Even though the medium used differs, the points that matter generally remain the same although with minor tweaks. Before we go into detail lets list out the commonalities present in either mediums used. Both these forms have some similarities in them when creating a Job Specs which are listed out below:
• Be professional throughout the Recruiting process including the Job Ad.
• Be careful of the words used as the meaning changes drastically
• Be to the point, crisp,precise and concise in your writing
• State clearlyand exactly the duties the employee will be required to perform
• Ensure that the Job Spec reflects your Company’s standard and organization
• Use bullets as and when necessary, especially when highlighting the responsibilities, skills and qualifications and for information like work experience, notice period, joining details and salary range or CTC.
• Use present tense as and when appropriate
• Use direct language as far as possible

Picking a Job Title

When choosing a job title, ensure that it covers all the aspects mentioned above. Once you’ve decided on the job title you need to recite the Job title aloud to see if you understand it and if it makes sense.If the meaning of the title is unclear it is either too long or needs to be changed to something that is less obscure.

Creating a Summary

Ensure that the aspects mentioned earlier are all covered when writing a summary.Since this is a summary it should be precise which needs one to have a good vocabulary. As you have to use limited words that describes all the aspects of the job requirements that too with the use of few words alone.

Key Responsibilities

Here one needs to give a description by clearly outlining all the responsibilities of the job vacancy. Also the responsibilities mentioned need to be based on the present requirement of the current job vacancy and not its future requirements. Ensure that all the responsibilities are listed out in bullet form if possible. It should be written in the present tense for e.g. “Research social media trends.” Make sure that you are transparent about the frequency of the task/s performed and the percentage of time spent on each task/s. This helps applicants to get a fair idea of what a typical day of work will involve or look like.

Skills & Qualifications

Clearly state the skills and qualifications that are mandatory for the job profile. The qualifications should include information about years of experience, certifications, licenses, education level and necessary technical proficiency.

Company Overview

Although the applicant will usually have some information about the company it would be helpful to give a brief description about the company. When describing the company make sure to mention information regarding the company’s mission, goals and industry headquarters of the company including its location.

Key Responsibilities

Here one needs to give a description by clearly outlining all the responsibilities of the job vacancy. Also the responsibilities mentioned need to be based on the present requirement of the current job vacancy and not its future requirements. Ensure that all the responsibilities are listed out in bullet form if possible. It should be written in the present tense for e.g. “Research social media trends.” Make sure that you are transparent about the frequency of the task/s performed and the percentage of time spent on each task/s. This helps applicants to get a fair idea of what a typical day of work will involve or look like.

Skills & Qualifications

Clearly state the skills and qualifications that are mandatory for the job profile. The qualifications should include information about years of experience, certifications, licenses, education level and necessary technical proficiency.

Company Overview

Although the applicant will usually have some information about the company it would be helpful to give a brief description about the company. When describing the company make sure to mention information regarding the company’s mission, goals and industry headquarters of the company including its location.

Type of Employment

Make it very clear as to what is the employment type i.e. whether Full time or Part time. Or if it is an internship, state whether it is paid or unpaid. If the internship is unpaid make sure that it follows the rules and regulations.

Recruiter Contact Information

As a Recruiter you are representing your company so it is absolutely essential for you to be professional in everything you do. This includes giving your name, designation, contact details such as a Phone number and an Email Id along with the Job Location with the Company Address. All of this comes as a signature at the end of the Job Spec. Ensure that the applicant knows whom to meet and whom to contact via Email if your Email Id isn’t the one they need to apply to.
When creating Job Specs keep in mind all of these aspects and ensure that you apply them if you want to receive relevant Candidates for the desired Job Vacancy. By ensuring that all these aspects are covered you reduce the number of irrelevant Candidates applying to your Job Spec and be sure to follow the 9 Stages of Proactive Recruitment. This also improves the quality of the pool of candidates so that you can then swift through them to select suitable Candidates or gain a Recruitment Training Program.